Want to help new customers discover your business? Getting listed on these 12 business review sites is a must.
Jan 16, 2020
5 min read
Jan 16, 2020
5 min read
If you were planning a yard sale, how would you advertise it? You could staple neon posters to telephone poles at major intersections. You could visit bustling coffee shops and pin flyers to their bulletin boards. You could even take out an advertisement in the local paper, or post on your social media accounts.
But if you really wanted your yard sale to succeed, you'd want to invest in a healthy mix of these options. Each approach would put your ads in front of a slightly different audience. Together, the mix would spread the word far and wide.
Business review sites operate in a similar manner. Sure, you could spend all your time perfecting your Yelp profile. But why would you? Without a broad strategy, you'd be ignoring customers who frequent dozens of other business review sites.
You don't necessarily need a profile onevery business review site. But you should invest in a mix of the platforms your customers are most likely to visit. Read on to learn more about your options.
Map-Based Business Review Sites
With "near me" search queries on the rise, map-based business review sites are a must. These platforms work especially well for local businesses looking to attract new customers. With time, locals might become loyal shoppers who return again and again.
Finally, what about the business review sites that don't quite fit into other categories? Reviews on these platforms can still helpbuild trustwith potential customers.
Better Business Bureau:This nonprofit aims to increase trust in the marketplace.
Yellowpages:The old phonebooks you remember are now a sleek, searchable website.
These professional sites might seem old-school. But that's exactly what makes them feel so trustworthy to consumers.
Manage Dozens of Business Review Sites From One Simple Dashboard
By now, you might be wondering how other businesses manage to do it all. Who has time to check and manage a dozen or more business review platforms each week?
The honest answer: No one does. That's why you need digital marketing tools that streamline the process. GoSite'sPlacement toolallows you to manage all your profiles from a central dashboard. Want to update your hours across all profiles? It's as easy as a few clicks.
Once your business review site profiles are up and running, you'll need help keeping up with online reviews. That's where GoSite's Reviews tool comes in. It helps you stay one step ahead of your reviews—whether they're positive, negative or anywhere in between.